Want to build an online store? Build it with WordPress and take advantage of all the sophisticated plugins and rich development features the platform has to offer.
To start, you need to understand the market for your product or service so you can build your website around it. So Patrick Rauland kicks off with some key questions that will help you define your audience and organize your products. He'll then help you set up a payment gateway with PayPal or Stripe, ship orders, collect taxes, and secure sensitive data. And if you weren't convinced already, Patrick reviews the benefits of WordPress ecommerce tools as well as a selection of third-party tools that integrate beautifully with WordPress. Plus, get bonus tips on marketing your new website: attracting and retaining customers and increasing the value of the average order.
Defining your audience
Organizing your products
Marketing your WordPress site
Increasing average order value
Checking out with PayPal or Stripe
Managing and shipping orders
Protecting sensitive data
Using WordPress or third-party platforms for ecommerce