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Social Media for Churches: The Basics

Course Summary

All-in-one social media training & strategy for churches! Be a pro communicator on Facebook, Twitter, & across the web!


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    Course Syllabus

    • Let's get introduced!
      • Introduction
    • Social Media Marketing
      • The Call to Communicate
      • "All Things to All People" - Reaching Various Demographics
      • What is Social Media Marketing?
      • Navigating Social Media
      • What is "Church Communication"
    • Navigating Key Social Networks
      • Facebook, Part 1 (Setting Up an Account, Reviewing Your Profile)
      • Facebook, Part 2 (Managing Your Page)
      • Facebook, Part 3 (Setting Up Actionable and Efficient Facebook Ads)
      • Twitter, Part 1 (Setting Up An Account, Reviewing the Twitter Stream)
      • Twitter, Part 2 (Navigating the Ads Platform)
      • Navigating the Rest: Google+, YouTube, Instagram, Pinterest, & LinkedIn
    • Building Web Presence
      • Branding: Recognition and Familiarity
      • Branding: Best Practices and Tips
      • Building a Social Media Hub For ​Visitors: Check-Ins, Local, Live Events
      • Building a Social Media Hub For Yourself: Hootsuite
      • Your Website, Your Homebase
      • Using Your Website Effectively


Course Fee:
USD 97

Course Type:

Self-Study

Course Status:

Active

Workload:

1 - 4 hours / week

This course is listed under Digital Media & Games and Mobility Community

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Awards & Accolades for MyTechLogy
Winner of
REDHERRING
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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