To run a successful business, you must understand customer needs, preferences and purchasing trends. You need to know what's available in the market, what's selling well, and what your competitors are up to. Yes, that's right- you need to gather intelligence and analyse it to propose smart business strategies.
In essence, you will be the thinker behind successful businesses. If you like Mathematics and Statistics, have a knack for spotting trends among seemingly unrelated facts, and want to help businesses do better and compete more effectively then take up this course which will position you for an exciting and rewarding career.
Graduates can expect good employment prospects across many industries such as local and multinational businesses, government, financial and banking institutions and consulting firms as Business Intelligence Analysts, Business Analytics Specialists, Business Analytics Technology Consultants, Customer Relational Management (CRM) Analysts, Data Mining Specialists, Data Warehousing Specialists, Web & Social Media Analysts and Research Analysts.