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Facebook Advertising using Pay Per Click

Course Summary

Looking to utilise and understand more about pay per click on the Facebook platform? This course is for you.

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    Course Syllabus

    • Introduction
      • Introduction
      • Before we Start
    • Internal and External Ads
      • Using facebook to create a simple Internal Ad
      • Creating an External Ad
      • Ad Types
      • Understanding demographics
      • Split Testing
    • Images
      • Image is Everything!
      • Image Editing
    • Facebook Power Editor
      • What is it?
      • Downloading and Installing Power Editor
      • Split Testing Multiple Ads
    • Wrap Up
      • What we covered
      • Recap Quiz
    • Bonus Videos
      • Bonus Video 1 - Inside a Real Campaign

Course Fee:
USD 47

Course Type:


Course Status:



1 - 4 hours / week

This course is listed under Development & Implementations , Quality Assurance & Testing and E-Commerce Community

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Winner of
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Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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