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How To Increase Your Referral Traffic Using Social Media

Published on 12 April 16
The Internet has become an important part of the society today and we all are depending on it for every little thing. Industries in a lot of numbers have come up on the internet and the only reason for this happening is that the internet has provided a huge platform for the industries to market themselves on.

Social media plays an important role in it and there is no denial of this fact. Most of the people are using social networking sites to be in touch with even their neighbors these days and there is no better way to spread the message these days other than social media!! This is where social media optimization is required and the more extensive this is the better it gets for you. This helps in increasing the traffic to your website by a huge margin. Though there are three types of traffics, viz. direct traffic, search engine traffic and referral traffic, the referral traffic play a big role in social media optimization!
How To Increase Your Referral Traffic Using Social Media - Image 1
What is referral traffic?
Referral traffic in the most layman terms would be referring to your websites. It is valuable in web marketing as it sends potential customers and interested readers to your website from new domains. Blog posts with highlighted words which are links to a site is something that is one of the examples of this though, those services are cater to the customers through SEO’s as well. Referral traffics go a long way and for quite some time now have proven to do a good job at what they do. A lot of sites have benefited from this and this has helped people in a lot of ways in a short amount of time.

If you are stuck in the process of social media optimization, then the following steps will help you understand how to increase referral links using social media.
How to increase referral traffic using social media?
  • Guest Post: Guest posts are something that you could easily get done without any troubles. This is one of the easiest methods of getting traffic via referral links since guest posts do not take a lot of effort. With the Penguin update launched by Google, it has become pretty obvious that what you post has to be of relevance else it will be disregarded and cause you some major troubles. What you need to do here is that you post these referral posts regularly on various sites related to your business to get the best social media optimization do for your website which has proven to be nothing but helpful.

  • Pinterest: Pinterest happens to be one of the best social media application or websites you could have ever asked for and the fact that people worldwide goes over to this site on a daily basis means that it is a big loss for you if you do not post your referrals here regularly! A lot of people do this in innovative ways and catch the attention of the users without making them feel as if it is just a marketing gimmick.

  • Press Releases: Press releases are one of the easiest ways of getting a lot of new people visiting your website regularly. A press release done to announce and event, or to announce an achievement of an accomplishment of some sort is a great idea. It is also a great idea to announce executive changes, earning releases, acquisition and product launches.

  • Social Bookmarking: Social bookmarking has been yet another nice way of getting a lot of traffic for your website. There are social bookmarking sites or sites that allow you to bookmark and tag various websites which have proven to be a great way to get a lot of traffic through referral links. For those who are unaware, social bookmarking is a way to not only store and organize, but also search and manage the bookmarks to a website on a social bookmarking enabled website. One of the best examples in this is reddit. It has over 2 billion views per month so the chances of your website getting a lot of traffic is most certainly highly and the social media optimization work will most certainly get done well.

  • Social Networks: Social networking sites have become a big thing in today's time. People are on the internet all the time and the number of people relying on it to keep in touch with people staying in the vicinity is shockingly high. This has turned into a huge change in the way we communicate and with the fast moving world that we live in, it is important to understand that people do not really have any other option as well. The best part about this is that, it’s not just youngsters but even elders who are using it. Kids, teenagers, adults and senior citizens, all are over at least one of the many social networks available to us and this is of course on a global level.

    Social Networking can be a great tool for people interested in social media optimization. You can post comments, posts over groups, pages on related topics, along with blogs, events or even favorite blog comments to grab the relevant attention of the people and this is the best way to get traffic for your website. This will help you because people who browse through social networking sites take a great deal of interest in reading posts which interest them.
Importance of Referral Links
They are important because of the competition! Think about it, the number of companies over the internet is a lot in number and only a few get to make it big. Many others, with a lot of potentials, cannot get in the limelight because of the fish market the industries have ended up creating on the internet! This is why social media optimization is very important and why it is needed at some time or the other and a lot of organizations rely on this and get help from this by a huge margin!
This blog is listed under Development & Implementations , Digital Media & Games and E-Commerce Community

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