Most business people, if not all, know that big data is already an inevitable part of a business setup. The amount of data flowing in and out of a business continues to increase by the day. Eventually, this data is used primarily to enhance marketing strategies and efforts by sales and marketing teams and the management alike.
Well, this is easier said than done unless the company in question employs the right data analytics and reporting tools, techniques, and skills. For businesses that are interested in making crystal clear reports with lots of organized and helpful information following the analysis of data, here are the best and most reliable big data reporting tools that you can use.
SAP Crystal Reports
Whether you use SAP or any other data sources including but not limited to SQL, MS Excel, and Oracle, to mention a few, this reporting tool will work perfectly for you. According to many data management experts, SAP Crystal Reports are detailed enough to enable any business to make well-informed decisions. Above all, it has a web interface, which is a modern way of accessing and processing information from anywhere.
IBM Cognos Analytics
When it comes to handling and managing data, IBM is a leader. With the IBM Cognos Analytics reporting tool, you are guaranteed detailed reports that you can make on their web platform. The data you download or upload is secured by a firewall, making it very safe. Lastly, it is well equipped with real-time notifications and alerts that will help you to stay updated whenever there is any new information.
Data Analytics Studio
Tropare Inc. is a data management company that offers a wide range of solutions to the sales and marketing teams of any company. Their Data Analytics Studio is a big data reporting tool with amazing features such as data analytics and visualization presentation for intelligent solutions. Sales and marketing teams can interact with data in real time while they are in the field through a mobile-based app or cloud-based web access. The tool is highly interactive and simple to navigate.
Apache Spark Reports
The word Apache resonates with data technicalities. Well, yes, using the Apache Spark reporting tool requires some data skills. Hence, it is often left to data engineers in big companies. It is very detailed compared to Hadoop alone since it can quickly scale very large data sets and provide queried reports. Deciding to invest in this analytics and reports tool means that you are ready for serious business.
This is a versatile reporting tool that easily works with popular databases such as MongoDB, Hadoop, and Google. Furthermore, it is versatile with tools such as Elastic MapReduce or Amazon’s Redshift to make one harmonious database. Just like the Apache Spark tool, you might need data skills to handle this technical data reporting platform. The good thing is that it assures users of excellent and accurate reporting.
There are many big data reporting tools, and you can choose one that suits the needs of your business, especially sales and marketing operations. However, the ones listed above have many pros as you have read, and you can give them a try.