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Data Architect, Marketing Technology (Contract)

Location Stamford, United States
Posted 16-December-2021
Description
WWE is seeking a Contract Data Architect for the Marketing Technology stack. The key goals for the stack is to support fan acquisition, retention, engagement and monetization by providing personalized experiences for fans based on their interaction with WWE across media, live events, advertising, and CPG. RESPONSIBILITIES: Plan, architect and implement data flow from source systems (batch and Real Time from 1st party including Google analytics/Biq query/google tag manager for Web/app and other 2nd/3rd party sources including Shopify, Ticketmaster, etc.). Plan, architect, and implement integration of these source systems to CDP (customer data platforms such as m-particle, segment etc.), CEP (customer engagement platforms such as Braze, blueshift etc.) as well as any connections between CDP/CEP and internal data warehouse. CDP/CEP would include identity management, Digital Messaging/Campaign Management, segmentation, fan journey orchestration, preference centers and personalization capabilities. Some examples: Architect data flow of customer events and profiles from web/app to CDP. Architect data flow of profiles and audiences from CDP to CEP. Architect data flow of audiences, campaign metrics from CDP/CEP to data warehouse. Design technology architectures, workflows, best practices and governance guidelines. Assess database implementation procedures to ensure they comply with internal and external regulations (GDPR/CCPA etc.). Instrument web/app tracking codes; manage QA and improvement over time. Work with implementation professional services teams to get the platform up and running; Oversee migration. Monitor the system performance by performing regular tests, troubleshooting, and integrating new features. Requirements/Qualifications: 5+ years' experience with ETL, Data Integration and/or warehouse design and modeling. Experience of doing integrations with at least one DMP or CDP tool. Good understanding of AWS/GCP, relational and normalized databases from both utility as well as data model design and development. Experience with Spark, kafka streaming/other streaming solutions, Lambda. Knowledge of Tag Management, Systems Integrations, APIs, webhooks & Connectors. Technical background with knowledge of software development, web and native app technologies. Familiarity with ETL and ELT methodologies. Proficient in agile product development. Excellent organizational and analytical abilities; Outstanding problem solver. Good written and verbal communication skills. _. WWE is an Equal Opportunity Affirmative Action employer and is subject to federal regulations pertaining to employment. WWE does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. WWE also provides reasonable accommodation for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and any other state or local laws. For information about Privacy and Information Security for WWE employment candidates, please review our Candidate Privacy Policy. For information regarding Terms and Conditions for this and other WWE websites, please review our Terms and Conditions of Use.

 
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