—Course Overview
1m 49s
Understanding Business Language and Your Influential Power
- 27m 4s
—Introduction
0m 46s
—Meet John
1m 27s
—Why Understand the Language of Business?
3m 14s
—Your Impact on Decisions and Direction
2m 9s
—Building Trust in Your Relationships
3m 26s
—How Business Leaders Think
2m 6s
—How Technologists Think
1m 33s
—Where Business Leaders and Technologists Intersect
1m 52s
—Examples of Great Teams
2m 22s
—Why Business + Tech Teams Fail
1m 59s
—Marketing 101: Features vs. Benefits
4m 18s
—Wrap-up
1m 48s
Using and Understanding Core Financial Words and Phrases
- 27m 38s
—Introduction
0m 15s
—5 Rules
3m 26s
—Business Functions
1m 11s
—Business Vocabulary
1m 17s
—Words and Phrases Disclaimer
2m 15s
—Financial: GAAP
1m 31s
—Financial: Profit & Loss Statement
1m 25s
—Financial: Revenue
0m 59s
—Financial: Cash Flow
2m 0s
—Financial: Expenses
1m 27s
—Financial: Profit
1m 30s
—Financial: Gross Margin
0m 46s
—Financial: EBITDA
1m 34s
—Financial: Balance Sheet
1m 15s
—Financial: Fiscal Year
1m 34s
—Financial: Burn Rate
1m 2s
—Financial: Fixed Costs
1m 4s
—Financial: Debt
1m 41s
—Wrap-up
1m 18s
Using and Understanding Core Marketing Words and Phrases
- 23m 55s
—Introduction
0m 17s
—Marketing: Marketing
1m 32s
—Marketing: Sales
1m 15s
—Marketing: The 4 P's
1m 9s
—Marketing: Target Market
1m 2s
—Marketing: Customer Profile
2m 11s
—Marketing: Market Segmentation
1m 32s
—Marketing: Demographics
1m 21s
—Marketing: Disposable Income
1m 33s
—Marketing: Sales Cycle
1m 56s
—Marketing: Trademark
1m 40s
—Marketing: Price Gouging
1m 31s
—Marketing: Brand
0m 48s
—Marketing: SWOT Analysis
1m 7s
—Marketing: Inbound Marketing
1m 19s
—Marketing: Marketing Funnel
1m 17s
—Marketing: Above the Fold
1m 15s
—Wrap-up
1m 2s
Using and Understanding Core Human Resources Words and Phrases
- 12m 18s
—Introduction
0m 27s
—Human Resources: FTE
0m 59s
—Human Resources: Exempt Employee
0m 49s
—Human Resources: Set a Precedent
0m 51s
—Human Resources: Arbitration
0m 47s
—Human Resources: Attrition
0m 44s
—Human Resources: Millennials
0m 41s
—Human Resources: Cafeteria Plan
0m 45s
—Human Resources: Corporate Culture
0m 43s
—Human Resources: Corrective Action
0m 42s
—Human Resources: Cross-functional Team
0m 45s
—Human Resources: Due Diligence
0m 50s
—Human Resources: Emotional Intelligence
0m 43s
—Human Resources: RIF
0m 42s
—Human Resources: Employee Engagement
0m 46s
—Wrap-up
0m 57s
Using and Understanding Core Executive Words and Phrases
- 16m 43s
—Introduction
0m 34s
—Executive: NDA
2m 35s
—Executive: Pivot
1m 9s
—Executive: 50,000 Foot View
1m 17s
—Executive: Transparency
1m 10s
—Executive: Gatekeeper
0m 58s
—Executive: Champion
1m 0s
—Executive: Low-hanging Fruit
0m 57s
—Executive: Back Office
1m 12s
—Executive: Show Stopper
0m 45s
—Executive: Best Practices
1m 7s
—Executive: Push the Envelope
0m 46s
—Executive: Controls
0m 50s
—Executive: Material
1m 6s
—Wrap-up
1m 10s
Recognizing Counterproductive Jargon and Other Things to Avoid
- 17m 46s
—Introduction
0m 15s
—5 Ideas of Offending Language
2m 37s
—Warts and All
1m 12s
—Cut the Fat
1m 13s
—Eat the Dog Food
0m 53s
—Paradigm Shift
1m 0s
—Synergy
0m 54s
—Hockey Stick
0m 44s
—Wrap My Brain Around
0m 42s
—Pick Your Brain
0m 50s
—At the Speed of Light
1m 32s
—Sexy
0m 48s
—Obviously
0m 47s
—Stupid
1m 43s
—Open the Kimono
0m 57s
—Wrap-up
1m 32s