Designing a Product Advertisement in Illustrator
In this series of tutorials, we'll be designing a product ad for print in Illustrator. Software required: Adobe Illustrator CC 2014.
In this series of tutorials, we'll be designing a product ad for print in Illustrator. We will start by setting up the artboard for our document. We'll begin by placing the artwork and copy for our ad, which also contains the instructions from our client. We'll go over the importance of color in our ad and why just picking different colors isn't always the best method for creating contrast. We'll also learn how to use Typekit to browse and add fonts to our library. We'll finish by creating different layout options for our client to choose from and then package up our ad for print. This course goes over the process for using Illustrator to create a print-ready ad, and by the end of this course, you'll be familiar with the steps necessary for creating a clean layout with legible text that will make your client and printer happy. Software required: Adobe Illustrator CC 2014.
Course SyllabusIntroduction and Project Overview- 0m 52s
—Introduction and Project Overview 0m 52sDesigning a Product Advertisement in Illustrator- 54m 2s
—Setting up Our Document 6m 46s
—The Importance of Color 10m 34s
—Choosing a Typeface 12m 31s
—Giving Your Client Options 10m 32s
—Packaging Your Ad for Print 6m 26s
—Creating a Print-ready PDF 7m 10s