As a data analyst, you probably already know how to build visualizations and use tools like Excel and Illustrator. This course challenges you to go beyond the data, beyond the software, and start thinking more clearly and strategically about the foundations of great communication design. Bill Shander, founder of Beehive Media, focuses on the key challenges analysts face trying to communicate complex information, and how visual communication can help. He breaks down ten key components of great data visualizations—built in any program—and shows innovative ways of rethinking the slides, charts, diagrams, and templates you work with every day.
Why visual communications matter, and how they work
Communicating via story
Communicating with color
Using legends and sources
Sketching and wireframing
Rethinking slides, charts, and diagrams
Rethinking your templates and brand guidelines