Mobile Device Fact: 50% of the world's population is expected to have access to the internet through a mobile device in 3 years!
Impressive QR Code Statistic: According
to two recent studies, the "Mobio Identity Systems study" and "JumpScan
findings”, both studies showed a 1,200% growth in the scanning of QR
Codes over the last 6 months of 2010.
Of course, this will increase over time and this is why ...QR Codes will be the main focus in this video series.
A Problem Businesses Face:
order to survive in the marketplace, many businesses have found some
very creative ways to connect the buyer and product with unique
promotions and campaigns that drive the buyer right to the doorstep of
the business owner. If your business is not using the QR Codes
technology, you run the risk of not just losing your current customers
to businesses who have already implemented the software, but you run
the risk of losing any potential customers in your particular field.
Example of How QR Codes Are Used:
are many reasons why a local brick and mortar store front need to
implement mobile marketing and QR Codes into their advertising
campaigns. Many brick and mortar shoppers today remain women, and as
they account for the majority of mobile technology purchased in the
past three years, it would make sense to target a campaign around them.
One reason to use the QR Codes technology in the apparel
industry is because you give the customer the ability to access your
goods more easily than ever before. Customers can simply run the
barcode by their smartphone and within seconds find out every detail,
from price to availability, all in the palm of their hands.
This saves them time trying to get their questions answered.
QR Codes Bridge the Online and Offline Worlds
the buzz that QR Codes have been creating lately, it is becoming clear
that they offer a unique way to connect mobile consumers with online
digital content, quickly and easily.