How to Improve Your Content Marketing
OSTraining
Course Summary
In this important course, Dan Maynard covers the basics of content marketing. From copywriting to storytelling, Dan talks about what it takes to make sure you have content that is worthy to be found.
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Course Description
In this important course, Dan Maynard covers the basics of content marketing. From copywriting to storytelling, Dan talks about what it takes to make sure you have content that is worthy to be found.
Dan has a voracious appetite for anything related to Internet marketing. He is semi retired and has had a successful career ranging from marketing food around the world on international trade missions, to affiliate marketing, and search engine optimization consulting.
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Course Syllabus
Introduction
Introduction to Content Marketing
Research
Reading Your Customer's Mind
Discussion Forums
Copywriting
Copywriting Part 1
Copywriting Part 2
Storytelling
Static vs. Blog Content
Writing for E-Commerce
Writing Frequency
Content Marketing Quiz
