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How to Improve Your Content Marketing

Course Summary

In this important course, Dan Maynard covers the basics of content marketing. From copywriting to storytelling, Dan talks about what it takes to make sure you have content that is worthy to be found.


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    Course Syllabus


    Introduction

    Introduction to Content Marketing

    Research

    Reading Your Customer's Mind

    Discussion Forums

    Copywriting

    Copywriting Part 1

    Copywriting Part 2

    Storytelling

    Static vs. Blog Content

    Writing for E-Commerce

    Writing Frequency

    Content Marketing Quiz


Course Fee:
USD 7

Course Type:

Self-Study

Course Status:

Active

Workload:

1 - 4 hours / week

This course is listed under Development & Implementations , Digital Media & Games and E-Commerce Community

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Awards & Accolades for MyTechLogy
Winner of
REDHERRING
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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