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Advanced Web Analytics Certification Training

Course Summary

Master various aspects of web data analysis, multi-channel analytics, quantitative & qualitative search, reports, and more along with the tools and techniques for web analytics you’ll need to become a data wizard.


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    Course Syllabus


    Course preview

    Advanced Web Analytics Course

    Section 1 : Introduction to Digital Analytics 16:54

    1 Introduction to Digital Analytics 16:54

    2 Quiz

    Project 1 : Introduction to Digital Analytics

    Introduction to Digital Analytics

    Section 2 : Building Blocks 25:54

    1 Building Blocks Part 1 04:21

    2 Building Blocks Part 2 21:33

    3 Quiz

    Project 2 : Building Blocks

    Building Blocks

    Section 3 : Fundamentals of Digital Analytics 45:14

    1 Fundamentals of Digital Analytics Part 1 08:02

    2 Fundamentals of Digital Analytics Part 2 14:39

    3 Fundamentals of Digital Analytics Part 3 13:59

    4 Fundamentals of Digital Analytics Part 4 08:34

    5 Quiz

    Project 3 : Fundamentals of Digital Analytics

    Fundamentals of Digital Analytics

    Section 4 : Business Perspective 44:52

    1 Business Perspective Part 1 09:23

    2 Business Perspective Part 2 09:37

    3 Business Perspective Part 3 11:32

    4 Business Perspective Part 4 14:20

    5 Quiz

    Project 4 : Business Perspective

    Business Perspective

    Section 5 : Methodology - Lean Six Sigma 25:33

    1 The Methodology—Lean Six Sigma Part 1 05:28

    2 The Methodology—Lean Six Sigma Part 2 09:29

    3 The Methodology—Lean Six Sigma Part 3 10:36

    4 Quiz

    Project 5 : Methodology—Lean Six Sigma

    Methodology—Lean Six Sigma

    Section 6 : Data Analysis Fundamentals 16:22

    1 Data Analysis Fundamentals 16:22

    2 Quiz

    Project 6 : Data Analysis Fundamentals

    Data Analysis Fundamentals

    Section 7 : Analysis Perspective Providing Insights 35:23

    1 Analysis Perspective: Providing Insights 18:30

    2 Expressing Exactitude or a Sense of Scale 16:53

    3 Quiz

    Project 7 : Analysis Perspective: Providing Insights

    Analysis Perspective: Providing Insights

    Section 8 : Enabling Capabilities 52:06

    1 Enabling Capabilities Part 1 19:51

    2 Enabling Capabilities Part 2 08:18

    3 Enabling Capabilities Part 3 09:27

    4 Enabling Capabilities Part 4 14:30

    5 Quiz

    Project 8 : Enabling Capabilities

    Enabling Capabilities

    Section 9 : Managing Analytics 41:02

    1 Managing Analytics Part 1 13:47

    2 Managing Analytics Part 2 07:53

    3 Managing Analytics Part 3 19:22

    4 Quiz

    Project 9 : Managing Analytics

    Managing Analytics

    Section 10 : Audience 15:48

    1 Audience 15:48

    2 Quiz

    Project 10 : Audience

    Audience

    Section 11 : Acquisition 44:56

    1 Acquisition Part 1 09:56

    2 Acquisition Part 2 07:14

    3 Acquisition Part 3 14:33

    4 Acquisition Part 4 13:13

    5 Quiz

    Project 11 : Acquisition

    Acquisition

    Section 12 : Behavior 28:43

    1 Behavior Part 1 11:46

    2 Behavior Part 2 16:57

    3 Quiz

    Project 12 : Behavior

    Behavior

    Section 13 : Conversions & Onboarding 50:40

    1 Conversions and Onboarding Part 1 15:23

    2 Conversions and Onboarding Part 2 13:12

    3 Conversions and Onboarding Part 3 13:46

    4 Conversions and Onboarding Part 4 08:19

    5 Quiz

    Project 13 : Conversions and Onboarding

    Conversions and Onboarding

    Section 14 : Retention and Expansion 25:23

    1 Retention and Expansion Part 1 10:47

    2 Retention and Expansion Part 2 14:36

    3 Quiz

    Project 14 : Retention and Expansion

    Retention and Expansion

    Section 15 : Advocacy 15:15

    1 Advocacy Part 1 08:13

    2 Advocacy Part 2 07:02

    3 Quiz

    Section 16 : Privacy and Ethics 17:23

    1 Privacy and Ethics 17:23

    2 Quiz

    Project 15 : Privacy and Ethics

    Privacy and Ethics

    Section 17 : Wrapping Up 08:23

    1 Wrapping Up 08:23

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Course Fee:
USD 299

Course Type:

Self-Study

Course Status:

Active

Workload:

1 - 4 hours / week

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