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>>The PPC Success System: Google Adwords vs Facebook Ads

Course Summary

Learn how to use paid traffic, including Google Adwords and Facebook Ads, to best grow your business!

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    Course Syllabus

    • Start Here
      • Course Overview - Watch This First
    • Introduction to Paid Traffic
      • Why Paid Traffic
      • Paid Traffic Options
    • Paid Traffic Essentials
      • Customer Awareness Ladder
      • Landing Page and Opt-In Funnel
      • Website Necessities
    • Product Listing Ads
      • What are PLAs?
      • PLA Pros and Cons
      • Who are PLAs For
      • PLA Best Practices
      • Getting Started with PLAs
    • Search Ads
      • What are Search Ads?
      • Search Ad Pros and Cons
      • Who are Search Ads Best For
      • Search Ads Best Practices
      • Getting Started with Search Ads
      • Google Search Ads Walk Though
    • Facebook Ads
      • What are Facebook Ads?
      • Facebook Ads Pros and Cons
      • Who Should Use Facebook Ads
      • Facebook Ads Best Practices
      • Getting Started with Facebook Ads
      • Facebook Ads Walkthough
    • Retargeting
      • What are Retargeting Ads?
      • Retargeting Pros and Cons
      • Who Should Use Retargeting
      • Retargeting Best Practices
      • Getting Started with Retargeting
    • 9 Simple Steps To Your First Google Search Ad Campaign
      • Adwords Intro and Why Google is NOT Your Friend
      • Action Item 1: Sign Up For Your Account
      • Different Types of Google Ads
      • Adrank and Quality Score
      • Campaign and Ad Group Strategy That Works
      • Behind The Scenes Campaign Structure
      • Action Item 2: Brainstorm Campaign Ideas and Ad Groups
      • Breaking down Keywords and Match Types
      • Action Item 3: Generate Keyword Ideas
      • Setting Up Your First Campaign Quickly
      • Action Item 4: Set Up Campaign Structure
      • Optimizing Your Adwords Settings
      • Action Item 5: Optimize Your Campaign Settings
      • Ad Extensions To Boost Your CTR and ROI
      • Action Item 6: Set Up Ad Extensions
      • Importance of Negative KWs
      • Action Item 7: Implement Negative Keywords
      • Writing Effective Ads That Get Clicks
      • Action Item 8: Split Test Ads
      • Monitoring Your Campaigns Through Google Analytics
      • Action Item 9: Monitor Campaign Progress in Google Analytics
    • Additional Resources
      • Additional Resources
    • Bonus Materials
      • The Bonus Worth Over $3000

Course Fee:
USD 98

Course Type:


Course Status:



1 - 4 hours / week

This course is listed under E-Commerce Community

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