Growth Hacking: an Introduction
Udemy
Course Summary
Learn the art and science of Growth Hacking from growth team members at Facebook, LinkedIn, LivingSocial, and Dropbox!
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Course Description
This course was put together by me, Gagan Biyani, a co-founder of Udemy, and Erin Turner, who co-founded the Growth Hackers Conference with me. I can honestly say this is the best lineup of speakers I could have imagined teaching you about the subject of Growth Hacking.There's nearly 10 hours of content in this course.Not only will you get access to panels and lectures on growth hacking, but you will also receive exclusive one-on-one interviews with many of the speakers. We took them backstage and asked them tough questions about how to build a growth team, what metrics to focus on, and what mistakes they made that you can learn from.Here are the lectures included in this course:
Chamath Palihapitiya, Founder of Facebook Growth Team
Keynote: "How we put Facebook on the path to 1 billion users"Sean Ellis, CEO of Qualaroo and coined the term "Growth Hacker"
Keynote: "Building an Authentic, Effective Growth Engine for your Business"Panel: Erin Turner (moderator), Danielle Morrill (Twilio, Referly), Hiten Shah (KISSmetrics), Nabeel Hyatt (Zynga, Spark Capital), Joe Zadeh (AirBnB),
Panel: "Growth for early stage startups"Mike Greenfield, Growth Hacker in Residence at 500 Startups, founder of Circle of Moms
"The Art of A/B Testing"Aaron Batalion, CTO of LivingSocial
"The LivingSocial Story: Always Be Growing"Aaron Ginn (moderator), Blake Commagere (Causes), Simon Tisminezky (SpeedDate), Matt Humphrey (HomeRun), Jesse Farmer (Everlane, DevBootCamp),
Panel: "Harnessing networks for distribution"Andrew Chen (moderator), Eric Florenzano (Twitter), David Lieb (Bump), Linda Tong (TapJoy),
Panel: "Growth on mobile"Elliot Schmukler, LinkedIn Growth Team
"So, where should I start optimizing, anyway?"Jeremy Liew (moderator), Josh Elman (Greylock, Twitter), ChenLi Wang (Dropbox), Yee Lee (Google),
Panel: "Building a culture & skill set to get results"Plus one-on-one interviews with:- Aaron Batalion
- Andrew Chen
- Blake Commagere
- Chamath Palihapitiya
- ChenLi Wang
- David Lieb
- Elliot Schmukler
- Eric Florenzano
- Hiten Shah
- Jeremy Liew
- Jesse Farmer
- Josh Elman
- Linda Tong
- Matt Humphrey
- Mike Greenfield
- Sean Ellis
- Simon Tisminezky
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Course Syllabus
- Growth Hackers Conference
- Chamath Palihapitiya - How we put Facebook on the path to 1 billion users
- Sean Ellis - Bulding An Authentic, Effective Growth Engine For Your Business
- Panel 1 Growth For Early Stage Start Ups
- Mike Greenfield - The Art Of AB Testing
- Aaron Batalion - The Living Social Story: Always Be Growing
- Panel 2 Harnessing Networks For Distribution
- Panel 3 Growth On Mobile
- Elliot Schmukler - So Where Should I Start Optimizing Anyway
- Panel 4 Building a Culture and Skill Set to Get Results
- Exclusive One-on-One Interviews
- Interview Aaron Batalion
- Interview Andrew Chen
- Interview Blake Commagere
- Interview Chamath Palihapitiya
- Interview Chen Li Wang
- Interview David Lieb
- Interview Elliot Schmukler
- Interview Eric Florenzano
- Interview Hiten Shah
- Interview Jeremy Liew
- Interview Jesse Farmer
- Interview Josh Elman
- Interview Linda Tong
- Interview Matt Humphrey
- Interview Mike Greenfield
- Interview Sean Ellis
- Interview Simon Tisminezky