Multi-Media Marketing: Don't compete. Dominate Your Market!
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Udemy
Course Summary
Internet Marketing: Learn Social Media, Content, Email and Search Engine Marketing as one big package.
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Course Description
Note: The course has been updated as of October 16th, 2014. Over 2,000 students. ------------------------------------------------------------------------------------------------------------------ Multi-Media Marketing: With the current course you will become an Internet Marketing Expert from Scratch! This November you can enroll for only $27 and keep the content FOREVER. Just type in LEARN 11 (without the gap) and start learning today! ------------------------------------------------------------------------------------------------------------------ Risk free, the package consists of 10 sub-courses, with 10 different instructors, which means if you hate one course you will love the next. Free upgrade, we keep adding new content with new courses as internet changes, and as we discover new channels. So, if you check us out next year this time, you will find more updated content. ------------------------------------------------------------------------------------------------------------------ Welcome, I am glad you took this wise decision to become an internet marketing expert! Well done! This is the first step towards dominating your market with multi-media marketing. This course is your one stop shop for all channels available online, so then you can dominate your market. Nowadays, following competitors and checking out what they are doing and trying to compete with them, all of these don't make sense anymore. Why? Simply, because there are too many of them! Instead, spend time and resources on dominating all the internet channels and stand out from the crowd. That's the most important thing. But first... You should know that learning the internet marketing basics is critical in preparing to become an internet marketing expert from scratch. Whether you want to build a career in internet marketing or you want to use internet marketing as a method of building your business, a good deal of study and much hard work is required. You need to start with the basics of email marketing, social media marketing, search engine optimization and pay per click marketing. Once you pull the pieces together, you can have a rewarding career as an internet marketing expert. ARE YOU READY? In this 'Become an Internet Marketing Expert from Scratch!' full package of courses you will find 3 the most important fields to your learning: - Search Engine Marketing The first course in our Mini Package will give you insights to Search Engine Optimization and help you manage PPC with Google AdWords campaigns that deliver outstanding results at a minimum cost. You will learn pay per click advertising through Google AdWords as it is a great method of increasing online sales of your products and services. We will give you all required maths to tune your PPC ads. - Social Media Marketing This course will teach you the ins and outs of Social Media Marketing and will help you to create your own Social Media strategy on what you need to do next for your business/company and learn how to implement it. With this course you will have the opportunity to practice what you’ve learned and set up the relevant Social Media networks and tools. - Email Marketing Email marketing can accomplish a broad spectrum of marketing objectives from branding to lead generation. In this course we will cover the basics as well as functional components of email messages. Each course is easy to chew, as it's structured in 8 video lessons. Totaling 50+ lectures. One lecture will take around 5-10 minutes. The entire package clocks in around 7 hours. So, why not to learn new skills over the nearest weekend? - Content Marketing Learn content marketing as great content is crucial for your business. It must be engaging and share-able to go viral. With content marketing principles you can easily tell your story; write a blog post with a personal touch, create a video showing your daily grind. By being transparent to your followers, you will likely gain and even greater audience by making known who you are and what you want to accomplish with your business.
And much more... Courses include:- 10 to 15 minutes of audio/video training each lecture
- Case Studies and Practical built-in Tests
- Interviews with Thought Leaders
- Step by Step Webinar on How to Create Your Own Online Marketing Plan
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Course Syllabus
- Internet Marketing 101
- Introduction to Internet Marketing
- Introduction to Search Engine Marketing - Part 1
- Introduction to Search Engine Marketing - Part 2
- Introduction to Social Media Marketing - Part 1
- Starting up with Facebook for Business - Part 2
- Twitter for Your Business - Part 3
- Introduction to Email Marketing - Part 1
- Introduction to Email Marketing - Part 2
- Content Marketing 101
- Introduction to Content Marketing - Part 1
- Introduction to Content Marketing - Part 2
- Introduction to Blogging
- Template_Blogging for Your Business
- The Art of Storytelling - Part 1
- The Art of Storytelling - Part 2
- Youtube for Video Marketing - Part 1
- Youtube for Video Marketing - Part 2
- Writing Press Releases
- Social Media Marketing 101
- Effective Engagement on Facebook - Part 1
- Effective Engagement on Facebook - Part 2
- Forecasting & Creating a Social Media Plan
- Generating Leads with LinkedIn
- Getting the most of Facebook Ads - Part 1
- Getting the most of Facebook Ads - Part 2
- Tweeting Your Brand
- Social Media Plan
- Search Engine Marketing 101
- Analyzing Your SEO - Part 1
- Analyzing Your SEO - Part 2
- Link Building & Analytics
- Keyword Analysis - Part 1
- Keyword Analysis - Part 2
- Search PPC vs Target PPC
- The Science of PPC - Part 1
- The Science of PPC - Part 2
- SEM Course Exercise
- Email Marketing Jumpstart
- Strengths & Weaknesses / Pros & Cons - Part 1
- Strengths & Weaknesses / Pros & Cons - Part 2
- Defining goals and objectives of an email campaign
- Structuring Effective Email Messages - Part 1
- Structuring Effective Email Messages - Part 2
- Planning and creating email campaigns
- Trigger emails, timing & frequency - Part 1
- Trigger emails, timing & frequency - Part 2
- Online Sales Funnel 101
- The Sales Processes
- Understanding Why People Buy
- Creating a Need for Your Product - Part 1
- Creating a Need for Your Product - Part 2
- Effective Landing Pages that Sell
- Lead Management & Nurturing
- Web Traffic on a Micro Budget - Part 1
- Web Traffic on a Micro Budget - Part 2
- Introduction to Mobile Marketing
- Important Message
- Introduction to Mobile Marketing
- Mobile Apps, QR codes & Messaging
- Creating a Successful Mobile Experience & Copy
- Copywriting for Mobile Apps, Websites and Email
- Mobile Apps to Market Your Business
- Mobile Advertising
- What's next?
- Online PR & Branding for Beginners
- Developing a Brand Identity
- Elements of Persuasion
- Media Planning & Online PR
- Online PR Techniques
- PR, Social Media and SEO
- Few final words
- Ninja Marketing Tactics
- Google's Remarketing Tool
- DCO & WCO
- Google's Network Sites
- Ad Extensions & Facebook Sponsored stories
- Micro - Macro Conversions
- Six Months Plan
- JV Partners & Affiliates
- Benefits and Ways of Partnerships
- WoM is Powerful
- 10 Techniques to get your message Go Viral
- Video Marketing Demystified
- Introduction to Video Marketing
- Video Marketing Strategy
- Being on Camera
- Editing & Lighting
- 5 basic tips for video SEO
- Social media promotion strategy
- Interview with Ray Boggiano: Insights from Digital Marketing
- Starting up with Digital Marketing
- Building trustworthy connections online
- Small budget marketing & social media
- Career in Digital Marketing
- Developing digital plan & content strategy
- Interview with Founder of ECOMO app
- Mobile strategy insights from a mobile app business- Part 1
- Mobile strategy insights from a mobile app business- Part 1
- BONUS: Webinar on Delivering Your Online Marketing Plan
- Farewell Note
- David Swan: Webinar - Part 1
- David Swan: Webinar - Part 2
- Securing a job in Internet Marketing - Part 1
- Recap and Career in Internet Marketing - Part 2
- Supplementary materials
- How to generate leads using Linkedin
- Example Perfect Lawn B2C Digital Marketing Plan
- Case Study Food Escapes
- The Twitter guide
- Keywords for Adwords
- Guide to Press Release
- Customer Personas
- Guide to SEO
- Google Adwords 7 steps
- Smarter Facebook Marketing
- 7 steps smart insignts
- Create epic Facebooks ads
- Introduction to Email Marketing
- Guide to Email Marketing
- Email Marketing Best Practices
- Effective Call to Actions
- Beginner Guide Blogging
- Starter Guide Video Storytelling
- Youtube Marketing Guide
- Internet Marketing Strategy Toolkit
- Campaign Template
- Target Audience Case Study
- Identifying Competitors Case Study