Japan Set To Benefit from the Entry of Microsoft's Cloud Services into the Market
Published on 09 December 14
Pankaj0
Japan has long established itself as a center of innovation, technology and world commerce. It was, therefore, no surprise that the biggest name in computing, Microsoft, has decided to provide their revolutionary cloud services platform in this market. As a matter of fact, some may even argue that it was overdue and with good reason. This is because it is clear that the Japanese market has been ready for these solutions for quite a long time now.
Reasons why Japan is ready to embrace cloud technology
Competitiveness
Japanese companies are finding themselves operating in a highly competitive market environment. This is because the Asian countries around it have also entered the game. These countries are competing in some of the market niches that Japan had capitalized its economy on, such as technology. Years of continued growth have made their currency more powerful and, therefore, their products even more expensive. This is why the shift to using cloud services Microsoft provides is primed. These companies need to reduce their operational costs while maintaining service levels that are acceptable.
Planning for the future
Every company in Japan is looking at what the future holds for them, and is innovating towards making sure that they are still on top when it does come. The signs are clear that the future of computing is service based as opposed to product based. Companies that are able to leverage cloud technology into their operations before the market curve normalizes have a clear advantage. The companies who get onto the cloud first will be able to create cloud based structures for service delivery, operations and objectives execution. This will ensure that they are able to keep and grow their market niche and consumer numbers.
Why should they go with Microsoft?
There are those who, while convinced about cloud computing, are wondering why the companies in Japan should specifically give preference to Microsoft’s cloud platforms. The simple answer to this is that at this point, cloud technology is still developing and the reputation of the company that is providing the service is a key factor. However, there are reasons why their platform may be one of the best in the current cloud market.
Asset base of proprietary technology
Microsoft’s cloud platform comes backed by their immense asset base of proprietary technology. This is quite the force to have in your corner. Think, for example, about cloud hosting, the provision of this service is reliant on the use of a server on the cloud. The odds are that this server may be operating on the Windows Server operating system. This means that the company that chooses to go with a cloud platform made by Microsoft has a guarantee that the cloud and underlying server operating system have been optimized for each other.
Ability to invest in cloud development
Few of the companies that are getting into cloud services are backed by the kind of resources that Microsoft has. This means that if the development of solutions was boiled down to a matter of willingness and ability to invest in this, there are few companies, if any, who would be able to keep up.
Cross compatibility of cloud services
Currently, since every service provider designs their own API, most cloud products are incompatible. However, there is a need to remember that cloud resources are used through thin client programs. This means that the ability of the cloud services provider to engineer solutions that work well is tied to their understanding of the operating systems they will be used on. Microsoft cloud services are developed by the same company that makes the most widely used operating systems.
Japan will therefore adopt these cloud technologies and stay ahead of the market.
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