The term ‘logo design’ is used specifically for designed images that are commercially used by entrepreneurs to promote their brand or services among public. A typical logo can be either graphical (consist of unique icon or symbol) or it may also include the organization name. The word logo is the abbreviation of a Greek word that means symbol or graphic mark.
A perfectly designed logo plays a great role in branding and recognition of products and services offered by an individual or organization. Basic aim of developing the logo is to represent the quality of business and reflect the business concept and philosophy. It doesn’t discuss business processes and practice of an entrepreneur. A logo design needs to be recognizable among others to benefit the business. Moreover, it should facilitate viewers to create an obvious connection with a brand or company.