The Internet is a limitless arena and is responsible for bringing the e-commerce dreams of many an entrepreneur to fruition. Thanks to its vast scope, it has opened up a plethora of opportunities for enterprising minds. Without the World Wide Web, the world would have been deprived of the immense prospects and options that it enjoys today.
The traditional way of doing business is no longer relevant. Gone are the days when customers and retailers were required to be physically present at brick-and-mortar stores to buy, sell and make payments. Today, this can be done online with the click of a button.
The Internet a vital business driver today. What initially started out as a means to connect people across various geographies has now graduated to becoming an enabler for achieving entrepreneurial ambitions.
If you’re a budding e-commerce entrepreneur who is looking to sell your offerings to all those who can buy, then taking your business online could turn out to be the best decision. We all know that anything can be sold online as long as there is a web store in place that attracts customers, provides them with a gratifying shopping experience, and possesses the digital competence that enables a business to grow.
What E-Commmerce Stores Can Do
Building an online store entails a lot more than just displaying your products and services online, and spending huge amounts of money to hire and engage professionals and experts to manage it. First and foremost, you need to find a strong platform to build your store on.
You can make use of the several online website-building tools available today. Not only will they enable you to design and set up your store, but also develop your business in terms of revenue and profits.
Who wouldn’t want to own a web store that has an appealing storefront? After all, it will serve as the perfect platform to display your offerings!
Apart from that, an effective e-commerce store will also need to be equipped with a speedy checkout procedure, eye-catching layouts and templates, and secure payment gateways and app markets. Another important aspect to consider is the store’s integration with social media websites.
If you’re looking to build an e-commerce website, but don’t know how, then you’ve come to the right place. Here are a few web-based platforms that can help you do just that.
ShopIntegrator makes the process of setting up an online store easy, even for novices. It is a unique platform that simplifies the seemingly time-consuming and daunting activity of building a website and allows entrepreneurs to accomplish this in just a few hours. Once the website is up and running, you can go into business.
The rising popularity of this platform can be attributed to the fact that it allows you to convert your already existing website, blog or social media account into an e-commerce website.
Further, its easy-to-use drag and drop features make it extremely convenient to create customized and attractive storefronts for showcasing your offerings. You can build your website in seven languages. The best thing about ShopIntegrator is that stores built on it automatically get a mobile-optimized layout to connect with users across several devices.
One of the biggest concerns customers have when they shop online is that of the security of their data and the transactions. With ShopIntegrator, you need not worry about these issues as it is armed with SSL security and PCI-compliant payment gateways. Customers can make payments through debit/credit cards and/or PayPal.
Magento is another great platform for setting up an e-commerce website. It makes use of open-source technologies and programming languages.
It is high on features and offers certain key ones such as multi-store functionality, and multiple language and currency support. It is also search-engine-friendly and its designs are mobile-compatible. There are several other features that make it an extremely safe and efficient platform to build your web store on and ensures a smooth buying process customers.
User-friendly administrative functions ensure that the back-end use of the platform is hassle-free. Users will be delighted to see that it offer intuitive navigation as well. Magento theme structural design can be fully customized because of which, you can create it according to your liking. You become the captain of the ship as you have complete control over the codes, which means you can add the functionality you desire.
Magento is fully scalable and with its help, you will be able to manage thousands of products on your e-store effortlessly.
Having a problem understanding some of its functions? No problem, Magento enjoys wide community support and their expert developers have been instrumental in developing a number of extensions and also offer support as and when needed.
If you’re looking for a one-stop solution to all the requirements of your online store, then the buck stops here. Wix will mesmerize you with its wide range of responsive templates that look impeccably professional. What’s more? They’re systematically categorized so that you can easily pick out the one that best suits your needs.
Wix is fully loaded with powerful and necessary features that enable you to manage your inventory, calculate taxes and shipping costs, and basically aid in simplifying the buying and selling process on your website. To add/remove features, all you need to do is drag and drop.
Further, stores built on Wix are mobile-compatible, so smart phone and tablet users can have a pleasant shopping experience.
It also allows you to mobilize your marketing and promotional strategies via social media and lets you integrate numerous payment solutions. It offers SEO tools that help you attract and engage customers by showing up in search engine results. Additionally, Wix comes with certain marketing support features (newsletters and coupon management), through which you can connect with your prevailing clients and tap prospects.
A web store can be effective only when it is built around fulfilling customer needs. Choosing the right platform can help you achieve this. The platform should be able to empower the retailer by freeing him up to focus on other crucial aspects of running and growing his business. Web-based store platforms can automate daily processes and activities, thereby taking your e-commerce store to the next level and allowing you to lay to rest your worries related to finding the most effective online solution for your business.