As the business environment continues to soar in competitiveness, the importance of a good domain name for branding cannot be overemphasised. The average customer begins their search for a business on the web.
"A domain name that is closely related to what they are looking for and a well-crafted website are the main tools for attraction and subsequent conversion say domain experts at Domains4less.
To find a good domain name, you need to demonstrate some level of creativity. Most of your preferred domains may have already been taken up but it is still possible to use real words to create a memorable name. This has been made easier with the availability of more ccTLDs. The increase in the number of ccTLDs means that it is now possible to incorporate the domain extension into the naming process. This is why you can now find domains like DesignM.ag, ma.tt and so much more.
The first step is to settle for the domain name.
Key pointers that will help you find an accurate name include the name of the brand, location registered in, extensions available to you etc.
When you are armed with adequate information that will help you choose the domain name, find a domain name registrar and try out some variations. Most of them will give you dozens of variations that could be considered.
When you have found the right name to use, you can proceed to registering the domain.
When you have registered the right domain, you can finally proceed with your branding and advertising campaigns in confidence. It is important to note that even though most people are used to .com and .net domains, you should avoid limiting your options to these extensions. Extensions that allow you to basically have a two word domain name can quickly stick with users in the same manner as the .com extensions.