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Why Rebuilding Expired Domains is a Better idea for business

Published on 21 May 15

Thousands of domains expire every day for a number of reasons. Owners may have forgotten or failed to renew their domain registration, or simply neglected to do so.

They may have too many websites to maintain and have decided to let one or two go. Or they may have simply abandoned their site in search for new ventures.

Whatever the reason is, the domain has expired and is now up for grabs for those who see the money making opportunities it offers them. It’s like stepping into the shoes of the old domain owner and continuing the money making activities previously done from the site.

To make money with expired domains you need to simply buy, rebuild and improve it and capitalize on whatever traffic it still generates and build from that.

It is an easy way to make some profit off the internet, and a lot of people are actually making a decent income rebuilding expired domains.

Instead of building a site from scratch, rebuilding expired domains and making it operational again allows you to immediately make profit from the site as you inherit the traffic the old domain enjoys.

That takes out the initial effort of creating a website and making it popular which entails a lot of thought and effort; it’s like taking two or three steps forward in one stride.

Every so often, popular domains join the thousands that expire each day, sitting like nuggets of gold waiting for other people to see its value and take it for themselves.

This is the kind of domain that you will want to get; one that still pulls in a lot of traffic and makes money for whoever owns it. You can find expired domains at domain name sites that tell you which ones are expiring that day and which ones have already expired.

When buying an expired domain, don’t just snap up the first one you see. Do your researches first; find out if the domain you are eyeing did not expire because it was not making any money for its previous owner.

You can find information about the abandoned web pages on sites that sell or auction off expired domains, helping you to determine if the domain you’re eyeing has been enjoying good traffic or not.

It pays to choose a domain name that is catchy and sounds good. You may also want to choose one related to your interests so you can easily fill it with relevant content.

Or it can be related to your business, so you can build your business on the traffic the domain still has, or redirect traffic from this domain to your existing business domain.

Some people rebuild the newly acquired domain by fully revamping it and adopting a new and unique theme, or simply improving what it already has.

When you revamp the website attached to the domain, filling it with content similar or related to the topic of the old website would make it still interesting for those visiting the site.

Placing or adding relevant content to a site improves it domain authority & page rank, as well as back links of the expired domain.

You can further boost the page rank & DA of your acquired domain by providing a few back links as well from your existing website or blog, if you have one.

When rebuilding the domain, it is not advisable to just copy the old one. Pick out the elements that have made the domain successful and use it in your rebuilding efforts, making sure to improve on the areas that need fixing up.

As you have chosen a domain that has been doing well with its sizeable amount of traffic, you get a head start in your rebuilding work.

Monetizing the domain has several options. One is to sell items, products or services related to the site. There are affiliate websites that let you sell their products or services and you get a portion of the profits.

Of course you can always use Google AdSense and display their ads on your site for which they pay you for every click they get. For that you should have approved Google AdSense account. Check these 5 tricks on MoneyConnexion to get an approved account for AdSense.

You can make money from target market advertisers, especially if you get more and more advertisers placing ads on your site and as your site becomes popular, chances are more advertisers will want you to carry their ads.

Improve your page ranking by adding your domain to targeted directories and placing back links from your other sites or blogs.

You can also write articles based on the topic of your site and place them on article directories. To keep your domain updated, regularly add new content and make it interesting.

This blog is listed under Networks & IT Infrastructure Community

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  1. 18 August 16

    Thanks for the quick read. A lot of good info in there. Keep it up! Olivia at

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