A couple of years ago, if you wanted to find a local business, you’d most probably open up the phone book. But now, in this Digital era you are bound to turn to the online world to fulfil your business needs.
The two major reasons of this remarkable revolution being:
- A slow death of the phone book industry
- The importance of a business’s website for its success in the present world
If you own a business, your website stands as the preferred point of contact for your customers to find out – who are you – what is it that you do – the products/services that you offer, etc.
This just reinforces the fact that you need to be at the top of your game as far as your business website is concerned. Here are some Wordpress plugins that can help your business grow exponentially in an age where digital platforms are the jazz!
The most widespread adaption rate software used to increase and mature your mailing list, OptinMonster is a must have WordPress plugin for 2016. It permits you to transform your prospective website visitors into email subscribers.
Being the owner of a business, the best way to enhance and nurture your work is by ensuring that your customers can easily contact you. WP Forms helps you exactly for this by enabling you to create structured forms. It is an extremely user friendly plugin, which in turn influences user experience.
Dose of insight: In case you looking for a simpler solution, you can use the free WPForms Lite version available.
Google Analytics is the most effective and all-inclusive analysis tool that helps you get a look at the entire end-user journey on your website. This is helpful in not only evaluating your customers’ behaviour but also help in rectifying your mistakes to increase your profits consequently.
It is the most prominent virtual email marketing service provider. This allows you to form an email list of your customers in order to keep in constant contact with them in ways that are not possible with other related email plugins.
Safety is the most important concern for all online businessmen. Sucuri plays the role of the caretaker for your website and is the best web application firewall you can get for your website.
Safety and security walk hand in hand. While your website needs to be protected from malware threats, your customer data too needs to be protected in case of any sort of hardware failure. BackupBuddy is the first and foremost thing you should have on all your WordPress sites for backup.
Formerly known as WordPress SEO, it is the most popular plugin for a WordPress website. It permits you to virtually augment your site for all search engines. It helps you throughout the journey of your business in terms of optimization.
W3 Total Cache
Accuracy and efficiency in every business is a must. Quicker websites rank higher in Google and are easier to search for; which means more visitors to your website. W3 Total Cache assists you in providing compressed and cached files to your visitors. This in turn makes your website work faster.
Any static content or picture reduces the speed of your website in terms of loading the data. In order to make your website work accurately, MaxCDN is the most reliable CDN service to help deliver your static files and considerably decrease the loading time of your website.
Enivra Gallery plays the role of your memory saver and manager on the website. With the help of this you can easily create multiple image galleries without using a plugin.
Soliloquy serves as the best WordPress slider in the market that helps you easily display your featured content, products, etc. in a collaborative way.
Intending to keep your social media accounts active while you are busy with other things? Buffer helps you schedule your posts for the entire day and even for months ahead. This keeps your end user engagement at par with your other activities.
IFTTT comes into the picture to serve all your business needs as a smart worker. While you cannot be everywhere, IFTTT allows you to put the internet to work for you. This plugin helps you in automating your social media needs and various Wordpress functions so that you don’t have to do too much work.
Quick and Easy FAQs
Every business needs to add an FAQ section to their WordPress website today. This helps your customers be aware and well informed about your product, which in return also helps in improving the conversion rate on your website.
Headers and Footers
Headers and Footers play the role of those tiny attributes which need to be updated every now and then without changing the overall theme of the website. These are quite easy to use and keep your end users well informed. They are the torch bearers holding the goodwill of your website.
This plugin allows you to customize the WordPress theme without making any backend changes. WordPress themes majorly rely on CSS for the graphical appearance of your website.
In order to have more conversions and sales, you have to have effectively optimized landing pages. Beaver Builder acts as a powerful page builder tool that allows you to create your own page layouts using a simple interface.
Google Apps (for work)
It is essentially a group of applications, which includes aspects such as email, docs, spreadsheets, etc. to serve your end to end needs. This suit of web applications is powerfully created for you to use your own business domain name for emails.
FreshBooks is a cloud based accounting software for all, which allows you to easily keep a track of your finances such as sending invoices to clients, receiving payments, etc.
While having relevant keywords for your business is important, keeping a track of your competitors also plays a vital role in ensuring the constant growth of your business. SEMRush allows you to check where your competitors stand and gives you a glimpse into all the paid keywords that are used by them. It helps in creating your own content and marketing strategy on the basis of this information.
All in One Schema.org Rich Snippets
In order to stand out of the box, this special markup helps to add more meaning to your content and describe it more specifically. This can help search engines to understand and take note of your content more easily.
If your website has a money quotient added to it, BirchPress is the ultimate solution. Your users can book and pay the expected or quoted amount easily owing to the fact that it allows you to add a complete online booking system to your WordPress website.
To keep a track of all the feedback and history of interaction with your clients and their experiences with your services is to ensure a constant reminder of your goals and your achievements, which act as your primary motivation. Testimonials Widget plays a vital role in providing this important information to you. It helps you enhance the entire end user journey with your business and also gain trust.
Slack is the tool that helps you communicate with your team internally as well as globally. It has more than just emails and can thus be integrated with a lot more tools which you may be using in your business.Considering all these featured plugins, you should be able to give your business website the edge it needs to provide customer satisfaction and stand tall amidst the competition.