Eight Reasons to stay with Google Alerts

SEO in the Philippines have evolved dramatically over the years. Many SEO experts have started by the simplest tools and techniques to make their SEO efforts a success.

In the early days, making it to the top of the MSN search engine was the ‘thing,’ but today, Google ranking is the only thing that matters. Before, there is no other target for digital marketing than websites and search engines. Nowadays, Social Media is Queen. Making it big in Social Media would guarantee exponential online visibility growth.

Google Alerts is one popular SEO tool used in the early. Many have said that this tool is becoming less and less popular. Some people say that Google Alerts is dying and no one is using it anymore. How come a tool as remarkable as Google Alerts is now being ignored by SEO experts? The answer to that question is the rise of new and more advanced SEO tools that already has the complete package in creating a digital marketing campaign.

It is always healthy to try new tools and explore one’s options. That works the same way in the SEO world. SEO experts shift from one tool to another depending on which ones are working for them. Well, instead of doing that, this article is going to make you look at that old stuff you have that would be more useful to you in your digital marketing campaign. This article is going to present why SEO experts should stick with their good old friend, Mr. Google Alerts.

Here are eight reasons why Google Alerts is still the SEO best friend even if a new generation of generation tools already exist to make you feel like you got all you need for your digital marketing campaign:

1. Google Alerts makes the World Wide Web visible to you just by one single keyword. Google Alerts is known to provide real-time or periodic alerts of items related to the keyword the user has fed the tool. This tool scores the whole Internet for items that are related to the specified keyword. With this feature, it can be guaranteed that you can see the analytics related to the item you would want to track. How cool is that?

2. Google Alerts keeps you up on trend. Since this good old SEO friend scores the Internet real-time regarding the latest news and movements of topics related to the specified topic, the more the tool alerts you, the more updates you get about the specified keyword. That way, you can easily monitor the trends.

3. Google Alerts is very simple and very customizable. The keywords you feed to it can just be anything. You many enter a keyword of one word only. Phrases can also be used as long as you place quotation marks on them.

4. Google Alerts lets you create boundaries. Do you know that you can filter which websites or entities you can search? If you do not want to hear from abcd.com, well, you can just readily exclude this website from your search. Yes! Google Alerts can do that!

5. Google Alerts is smart. You can use and and or in Google Alerts and it can understand if what you really meant is including the and and or in your searches or you are just using these operators to search keywords specified with them.

6. You can choose when you would want to be notified. Do you want a downtime and not hear from Google Alerts for a couple of hours? You can absolutely do that! You can customize this tool to notify you on a periodic basis. You may as this tool to notify you once a week. Or if you are fired up today, and you would like to be notified every hour, well, you can also do that!

7. Google Alert is absolutely free! If there is one thing that Google mostly stands out is the fact that they provide free and relevant services.

Sometimes, the most efficient tools are the old ones. Google Alerts have serviced billions of SEO experts over the years. It has helped these professionals efficiently, especially in keeping them up to date with the global trends and topics. There may be new advanced tools, but Google Alerts will still not disappoint.