What Magento 2 brings in the field of Ecommerce Website Development?

Customizable and Powerful:It doesn’t matter if you are planningfor small store or a larger one. Magento comes with the capability to handle anything. You can hire Magento developer to create a design that best fits your brand and update whenever required.

Responsive: We are living in a mobile era and a big chunk of shopping is nowadays done through smartphones. The number of mobile phone shoppers have already beaten desktop shoppers. Magento is highly responsive and offers seamless user experience across different screens.

Fast Development: As the platform is based on the concept of modules, it reduces complexity and development time. It helps developers in creating view to work immediately and saves time from defining configuration. Hence, it induces faster ecommerce website development.

Speed: For Ecommerce web development, one of the most important factors that decide a platform’sfuture is its speed. In this race, Magento beats other platforms. Its latest version Magento 2 gives 20% more performance and speed as compared to the old ones.

Open Source: It has all the advantages that an open source platform should have. It allows web developers to modify and see the base code. It lets web developers leverage modules, extension, widgets, training, documentations, templates, etc. to build user-centric ecommerce websites. Moreover, presence of hundreds of extension and open code means that every website can be unique in both functionality and appearance.

Easy to Integrate: With the introduction of Bigdata with NoSQL, we have variety of databases. It makes integration a difficult challenge for ecommerce developers. Magento plays a vital role in this task. It integrates with third-party email systems, web or cloud services, tools, merchant gateways, numbers of shipping services etc. without any conflict. PayPal, MailChimp etc. are some of the examples of third-party services.

Security: The level of security incorporated in services offered by a company decides its future. Security is one of the most important pillars of an ecommerce business and they are investing millions to avoid data breaches and strengthen security.

In Magento, the skin folder has been removed from roots folder. Earlier, there were 9 folders and now there are only five folders in its root directory. They have created a new directory named pub and shifted SKIN, JS, ERROR etc. folders into it. Thus, it is tough for hackers to steal codes directly from its root directory. This makes the platform more secure.

Smoothness: Developers always love hassle-free programming and for them developing an ecommerce website with Magento is a lovable experience. Magento 2 has a JavaScript library with default jQuery library. Therefore, it avoids prototype and jQuery conflicts while developing innovative functionality.

Compatibility: Magento 2 offers compatibility with almost every platform. It is highly compatible to the latest version of PHP and its several frameworks including Zend. It works amazingly well with major databases including Hadoop, MySQL, Oracle etc.

Personalized User Experience: Personalization is the key of success for online web stores. Businesses which understand their customers better and offer services accordingly have more chances to gain more customers. With the advancement in technology, now businesses can track shopper’s behavior, choices, preferences and browsing history. This helps businesses to build a unified customer persona.

Magento is also equipped with such technologies to capture user’s requirement and data and let store owners to offer more personalized services.

Streamlined Checkout Process: Due to hike up during check out process, most of the online shopping carts get abandoned. Magento 2 is flawless and very streamlined and is very quick in checkout process.

Magento 2 includes a complete solution that every Magento development will require. Code structure, responsive design, management, performance, SEO compatible, easily customizable, user-friendly interference etc. are the winning and extraordinary features of Magento 2. It makes the version stand out from the rest.