Design and development
You can do it yourself or hire a professional to make your application perfect. The application needs to have a great design and to be convenient in using otherwise users may prefer applications that are easier to use.
At some point you will think of ways to make you application gain profit for you. Statistics shows that around 90 % of applications are absolutely free. Most developers of mobile applications prefer to make them free - not to charge users for downloading - and to earn money through advertising and in-app purchases. There are different ways of monetization of mobile applications. This notion has become so popular that there are even companies and firms like appodeal.com that provide mobile developers with help in monetizing their applications. Among other popular methods you can find:
- Freemium - free application with some locked features. In order to unlock these features, you need to pay a fee.
- In-app advertising - your application is collecting information of people who use it ( their preferences and interests), which is then sold to app publishers, who pay for placing ads in your application based on the received information.
- Paid apps -application that can be used only after paying certain amount of money. The trick with this method of monetization is to prove that your application is much better than the rest of free applications and it is worth it.
- In-app purchases - it is exactly how it sounds - selling physical goods or virtual services.