Will automobiles be the next mobile app platform?
Published on 11 May 16
Sumit0
With the technology growing at rapid pace you can across numerous mobile app platforms and there is another coming across as an exciting platform. Well can you really imagine that car can prove to be the next mobile app platform? Now if we keep in mind the moves that have been made on the part of companies such as Apple and Google, it can really be the case when cars come across as the next mobile app platform.
As per an analysis, there are more than 10 million cars that are being sold every year in the U.S. Central consoles and that add to your car experience that was a commonplace for various years. Like at the moment, GM has OnStar, Ford has Sync and Honda has HondaLync. This way it’s clear that the focus of all such tools were infotainment and GPS navigation while all such connected car technologies happen to be slow, clunky and slow to update. Thus, they prove to be the key criteria for an industry that’s to be disrupted.
Here we speak of the three companies which are certain to overtake the automobile industry as they turn the car into a mobile app platform : Tesla, Google and Apple.
Tesla leads the pack
It’s a known fact that GM is outselling Tesla 10:1 with it having just no competition at the moment. Now the same thing was asserted by Nokia regarding Apple in 2010 and we see that each vehicle that’s being released by Tesla is crowned with award after award. Tesla owners have the same reaction to their vehicles as to the religious ardor. And the reason why Tesla is dominating is due to the reason that the company looks at the car as yet another mobile app platform to be updated via software. As per the recent update, Tesla owners came across overnight update that is able to activate hands-free driving.
Looking at the current situation, Tesla is aggressively moving towards having a car that’s priced at $45,000. Needless to say it’s a magic price point for auto sales as it takes Tesla into the mass consumer sales market. There are a lot of ways where the future of the smart car depends on the Tesla’s releasse.Google's self-driving cars and Android Auto
We see Google follow two paths on the road to smart car domination with there being self-driving cars and Android Auto. In quite some time, we’ve seen the self-driving Google car receive a lot of press. Now the odd-looking Google car is missing a driving wheel, brake, accelerator or stick shift. Thus the human driver is not there and this makes it an ultimate self-driving vehicle; however Google is not planning the release the car anytime soon.
Meanwhile, Android Auto is an Android version that can be used by car and stereo manufacturers for in-car infotainment systems. Owing to its consistency, any car company would like to use Android Auto.
We see presently infotainment systems are running various of core operating systems, like Blackberry’s QNX, which happen to be a costly affair and difficult to develop. Android OS is been used by Android Auto thus it is easier to port apps to a car environment.Apple's CarPlay and a secret project
CarPlay is Apple’s offering and as of now there are more than 40 auto manufactures committed to CarPlay. Mainly with CarPlay it’s easier to integrate your iPhone with a car. You have countless dedicated apps; however the CarPlay experience in this matter is similar to the Apple Watch experience
Entire focus was on the secret project Apple is presently working on and soon we are going to see Apple entering the car industry with its car. This may happen soon in 2020. However, building and manufacturing a car is not going to be easy. In fact it might be better if Apple buys Tesla. We see these companies focusing on electric cars that are self-driven, thus they happen to be a common thread that going against the old, gas powered, combustion engines that come out from Detroit. This way the next mobile app platform you develop is likely to be your car.
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