on 22 August 18
Manual Labor Meets SaaS - Lawn Care Companies Using CRM To Stay Focused
In the old days lawn care companies used pen, paper, and 3x5 note cards to keep track of customers and customer services. In the present day lawn service providers are leveraging CRM systems to manage their entire business.
There are several SaaS platforms geared towards landscaping and lawn service providers. These apps allows the small business owners to track customer interaction, schedule jobs, manage their team's hours, and collect payment from customers. It's a far cry from the 3x5 note cards of yesterday but many lawn care business owners are finding that the advanced CRM systems increase profitability by decreasing time spent on manual tasks.
Jeremy Legasse, owner of Green Thumb Lawn Service in Brewer, Maine is one of the adopters of this new technology. He uses an app called YardBook to manage his entire business.
"Yardbook lets me keep track of things automatically that would otherwise take hours. Scheduling, Invoicing, etc., are all handled through this app." Says Jeremy.
Top 3 Lawn Care CRM Apps
YardBook is specifically designed for lawn care companies. It tracks everything from mileage to chemical applications on lawns. The best thing about this app is that is can automatically invoice customers and keep track of expenses. It's truly an all-in-one system.
I could not find an option to upgrade and there is no pricing listed on the website. The features were all unlocked with my free account so if there is an upgrade they don't make it easy to find.
#2. Service AutoPilot
Service Pilot allows you to not only keep track of customers but also track your crews throughout the work day. When a team member leaves a job site their notes are instantly uploaded to cloud where you can review.
Service AutoPilot handles invoicing, CRM, marketing, and more. It even allows you to measure properties using Google Earth to save you the time of going out to measure the yard. It is the cadillac of automation.
Price: Starts at $47 per month + $97 setup fee. Pro version costs $79.97 per month and include employee GPS tracking, Quickbooks sync ($25 per month extra), and 1:1 support.
Jobber is not just a lawn care CRM. It is designed for nearly any service based business. It has almost all of the same features as our other apps listed above but it is much less expensive.
For a brand new lawn company looking to get off the ground fast, jobber might be the answer. It syncs with Stripe, Square, and other common payment processors. It also allows your to add your team for scheduling and collaboration.
Price: $39 per month. $0 per additional user. $9 per additional user for pro version.
So Which One Is the Winner?
All three of our SaaS lawn care CRM systems will get the job done. there's not a clear winner but YardBook has a ton of features and is appears to be free to use. Jobber seems to be the simplest and easiest to get started with. Service AutoPilot, in my opinion, was the robust but also the most costly.
Either way, all of the systems I looked at were inexpensive compared to other CRMs designed for enterprise use. The lawn care industry is lucky to have such a robust tool set at such a low price.