Are you aware of the Google’s mega move towards Augmented Reality Technology? Do you know who the competitors of Apple’s
If you are still trying to figure out, what do these words mean, I invite you on a journey with me to unlock the most celebrated technological term, Augmented
A Brief on Augmented Reality
‘Augment’ means to make things bigger or larger and ‘Reality’ denotes the state of things or situation as they exist rather than any notional idea of them. Concluding the literal meaning of this popular term sums up to kind of imposed artificial figures, art, graphics, or any changes to emphasize the existing reality of a person or thing.
In other words, when the digital information combines with user’s environment in real time, it can be a display of any kind of information on top of the existing environment. The components used to project augmented reality are the hardware such as optical projection systems, monitors and handheld devices.
You must have come across top augmented reality apps such as Pokémon Go, Inkhunter,
From the day we were born, augmented reality has coexisted but nobody told us what it was referred to as. It was as real back in our childhood as it is now, paper notebooks have now advanced into laptops and smartphones but the mind still functions in the same old way i.e. sight, sound and feel, and the law of marketing completely agrees that maximum impact of a piece of news or visual depends on those three factors.
What is Google ARCore?
Google ARCore is a platform for Android apps developers to build top augmented reality apps. To integrate virtual content with the real world by phone’s camera, ARCore has used three principles:
- It allows the phone to track and analyze its relative position to the world through motion tracking.
- The size and location of the flat horizontal surfaces are detected by phone through environmental understanding.
lightningcondition of the environment is easily estimated by the phone through light estimation.
Top augmented reality companies including Google, Apple and Microsoft
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